70-Year-Old Fashion Influencers Take Magazines by Storm

Fashion magazine Marie Claire China‘s recent campaign aims to demonstrate the power of more mature, silver generation influencers. The article introduces eight elder socialites with Chinese heritage, who are featured in the magazine’s upcoming September issue. The eight personalities – whose average age is over 80 years old – were chosen due to lifetime achievements in their respective fields. Each of them, dressed in an array of luxury fashion labels including Bvlgari (the campaign’s official partner), Christian Dior, Chanel, and Celine, have made rare public appearances to discuss their personal stories.


Read more on Jing Daily | Image:  Marie Claire China and Jing Daily illustration.


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